The international spotlight on South Africa continues to increase as the 2010 Soccer World Cup -- the biggest single sports event on earth -- grows closer. Any celebration taking place today is overshadowed by the widespread violence which leaves women and children forever traumatized.

This summer, South Africa will be the focus of the world. In addition to enjoying the World Cup, we believe fans and non-fans alike should also use this time to show their support for the people of South Africa. It would be a travesty to gloss over the country’s issues at this crucial time.

We will use the attention surrounding the 2010 Soccer World Cup to make our voices heard.

Now is the time to join in the spirit of Ubuntu. By doing so, we can make a difference one life at a time.